The 2025 Changsha International Construction Machinery Exhibition will be held from May 15th to 18th. According to the relevant person in charge of the exhibition organizing committee, as one of the most influential exhibitions in the global construction machinery industry, the scale of this exhibition is unprecedented. 1800 companies from more than 60 countries and regions around the world will gather in Changsha to jointly showcase the latest achievements and development trends in the field of construction machinery.
According to the organizing committee's prediction, this exhibition is expected to attract over 300000 visitors, including more than 90000 professional visitors and 3000 international professional buyers. It is worth mentioning that the enthusiastic participation of Southeast Asian buying groups has become a major highlight of this exhibition.
The 'Hunan Army of Construction Machinery' sets sail to tap into global growth
Changsha, Hunan is known as the "Capital of Construction Machinery in China" and is also the world's third largest gathering place for the construction machinery industry. Here, five "Global Top 50 Construction Machinery" enterprises have been nurtured, including Sany Heavy Industry, Zoomlion Heavy Industry, China Railway Construction Heavy Industry, Shanhe Intelligent, and Xingbang Intelligent.
In 2024, Hunan's construction machinery industry delivered an impressive "going global" report: the province's construction machinery export value exceeded 30 billion yuan for the first time, reaching 31.63 billion yuan, a year-on-year increase of 20.3%, achieving a great-leap-forward development from "product going global" to "industry going global".
The globalization layout of leading enterprises has achieved significant results. In 2024, Sany Group accelerates its globalization process, with increasingly organization globalization, research and development globalization, and manufacturing globalization layout. It has won super large orders such as the largest single order of 80 electric trucks in Saudi Arabia and the largest 2000 excavators in Indonesia. In the first half of 2024, Sany Heavy Industry's overseas sales revenue reached 23.542 billion yuan, a year-on-year increase of 4.79%. Overseas revenue accounted for 62.23% of its main business revenue, exceeding 60% for the first time.
In recent years, Zoomlion has accelerated its globalization strategy of "end-to-end, digitalization, and localization", with sustained growth in overseas revenue and a new high proportion. In the first three quarters of 2024, Zoomlion achieved overseas revenue of 17.644 billion yuan, a year-on-year increase of 35.42%, and the proportion increased to 51.31%. As of the end of September 2024, Zoomlion has more than 30 first-level airports and 370 second-level branches overseas, with products covering about 150 countries. Its overseas manufacturing bases are efficiently promoted, effectively integrating high-quality resources from the global supply chain and effectively responding to trade barriers.
China Railway Construction Heavy Industry adheres to the "overseas priority" strategy, prioritizing the protection of major overseas projects, systematically laying out overseas intellectual property rights, deeply participating in the formulation of international standards, vigorously promoting localized operations, and continuously improving overseas dissemination and international brand influence. In the first three quarters of 2024, China Railway Construction Heavy Industry Co., Ltd. contracted a total of 10.589 billion yuan, including 2.751 billion yuan in newly signed overseas contracts and winning bids, a year-on-year increase of 49.27%. As of the end of the third quarter of 2024, the company's overseas business included 34 types products including tunneling machines, drilling and blasting construction equipment, mining equipment, etc. It is gradually achieving full range product and full market sales, and has exported or conducted business to 49 countries and regions.
Southeast Asian groups actively participate, with strong demand for diversity
In order to promote deep communication and cooperation among international merchants, the exhibition specially invites professional buying groups from regions with high demand for construction machinery such as RCEP, India, and Africa to organize 6 international business symposiums. As of now, the organizing committee has received the first batch of applications from 68 international business associations to purchase tour groups.
In recent years, Southeast Asia's economy has developed rapidly. With infrastructure construction promoted, the construction and mining industries have emerged, and the demands for construction machinery become stronger.
Vietnam, as an important market in Southeast Asia, has a huge demand for construction machinery. Several Vietnamese business associations organized representatives from various fields, including construction and excavation machinery, to attend the conference. From the list of Vietnamese buyers, many well-known corporate executives will be present, with procurement needs concentrated in the fields of construction, concrete machinery, earthmoving machinery, and material crushing equipment. Products such as concrete mixer trucks, excavators, and lifting equipment are highly concerned
Multiple business associations from the construction and mining industries in Malaysia, Singapore, Cambodia, Thailand, the Philippines, and other places have also formed groups to attend, demonstrating a strong demand for small agricultural machinery, concrete machinery, lifting equipment, mining machinery, and other products. They actively promote cooperation with Chinese enterprises in technology, equipment, and market expansion, hoping to achieve mutual benefit and win-win results through strengthening regional exchanges and cooperation.
According to the organizing committee's statistics, the purchasing intentions of international buyers at this exhibition show a diversified trend, covering multiple fields such as construction, mining machinery, highway machinery, municipal engineering, agricultural machinery, etc. Among them, the proportion of procurement intentions for construction machinery is the highest, reaching 35%, while mining machinery accounts for 32%, fully reflecting the huge market potential in the global infrastructure construction and resource development fields.