Recently, the signing ceremony for the distribution authorization cooperation between SDLG and Australian Greymach Company was successfully held. Wen Degang, the general manager of SDLG, attended the event. Wang Xiaohui, the deputy general manager of SDLG and the general manager of the International Marketing Headquarters, and Bruce, the general manager of Greymach, signed a cooperation agreement on the spot. Yu Xiangyong, the assistant general manager, Shi Dong, the general manager of the India-Australia Marketing Company, and relevant responsible persons from both sides participated in the event together.
During the discussion and exchange, General Manager Wen Degang elaborated on the achievements of the company's new internationalization strategy. He said that after completing the equity split with Volvo, SDLG's overseas business has achieved rapid growth. The growth rate of its overseas business exceeded 60% in the first half of this year, and the company is fully confident of achieving its annual sales target. Australia is a high-end overseas market that the company focuses on deeply cultivating. SDLG will integrate resources from the entire industrial chain and comprehensively empower the development of the Australian market from dimensions such as product compatibility, spare parts guarantee, and channel cultivation.
Bruce, the general manager of Greymach, introduced the company's development and accumulation over the years in the Western Australian market. As a seasoned local agricultural machinery dealer, Greymach will firmly seize this cooperation opportunity, fully activate the existing channel resources, increase market investment, and quickly introduce the full range of Lingong construction machinery products. At the same time, relying on its own technological reserves in the new energy field, it will focus on promoting SDLG electric equipment and strive to quickly open up the Australian green equipment market.
This cooperation fills the gap in the channel layout of SDLG in Western Australia and South Australia, builds an important bridge for the brand to connect with local mining and infrastructure major customers, and also injects new impetus into the joint efforts of both sides to explore the Australian market and achieve mutual benefit and win-win results.
Taking this cooperation as an opportunity, in the future, SDLG will join hands with Greymach to build an integrated operation system covering whole machine sales, spare parts supply and localized services. Relying on a complete product matrix and the differentiated advantages of new energy, it will deeply cultivate the multi-scenario markets of Australian mining, infrastructure and agriculture, and continuously improve the channel network in Oceania. Continuously enhance SDLG's brand influence in the global high-end market.