From November 26th to 29th, bauma CHINA 2024 (Shanghai International Construction Machinery, Building Materials Machinery, Mining Machinery, Engineering Vehicles and Equipment Expo) was successfully held at the Shanghai New International Expo Center. This landmark event in the construction machinery industry, which has been absent for four years, has achieved impressive results in terms of exhibition area, exhibitors, and audience numbers, demonstrating its pivotal platform position in the Asia Pacific region and presenting cutting-edge breakthroughs and innovative achievements in the field of construction machinery in all aspects. The significant increase in the proportion of overseas audiences sends a strong signal: bauma CHINA has once again become the window for Chinese construction machinery to face the world!
The four-day exhibition was unprecedentedly grand, with bauma CHINA 2024 showcasing a total area of over 330000 square meters. The exhibition gathered 3542 exhibitors from 32 countries and regions, an increase of 24% compared to the previous edition, including 700 international brands. The venue attracted 281488 professional visitors from 188 countries and regions to negotiate procurement, with overseas visitors accounting for over 20%. The top ten overseas audience countries are Russia, India, Malaysia, South Korea, Thailand, Indonesia, Singapore, Kazakhstan, Brazil, and Japan.
Mr. Stefan Rummel, CEO of Munich Expo Group, was delighted to announce that bauma CHINA has achieved an incredible grand return, firmly proving its important position in the Asia Pacific region with its extraordinary influence. The convergence of industry benchmarks and the concentration of cutting-edge technologies are exciting. Mr. Su Zimeng, President of the China Construction Machinery Industry Association, also highly praised the exhibition: "bauma CHINA 2024 has once again broken the historical record. Through four days of exhibition and exchange, we can fully feel the new performance of various enterprises in the industry serving both international and domestic markets, and more deeply appreciate the new market opportunities brought by the high-quality development of the Chinese economy to various enterprises in the industry Ms. Xu Jia, CEO of Greater China, also said, "The successful hosting of bauma CHINA has boosted the industry's confidence in the Chinese market and provided new ideas and directions for the future development of the industry
Domestic leading enterprises such as XCMG Group, Sany Group, Zoomlion, Shandong Lingong, Longfor, Shantui, Dingli, Lovol, Nanfang Road Machinery, Taiyuan Heavy Industry, Hongchang Tianma, and Tiejian Heavy Industry all participated in the exhibition and showcased their customized products and solutions for major overseas markets. Upgrading from "product export" to "industry going global", Chinese construction machinery enterprises are exploring an international path suitable for their own development, better meeting the needs of global customers through global resource allocation.
The person in charge of the exhibition of XCMG Group commented, "This year, we participated in the exhibition with a larger booth area and also felt that bauma CHINA 2024 exhibition has a larger scale and higher specifications. Through this international window and platform, we can work together with global partners to achieve win-win results and promote the high-quality development of the global equipment manufacturing industry." Mr. Xu Haijun, the general manager of Sany Heavy Machinery Co., Ltd. Electrification Company, also highly affirmed the exhibition, saying, "There are many overseas customers at this year's exhibition, who sincerely communicate with our Chinese brand, which shows that the recognition of Chinese construction machinery products by foreign users is gradually increasing, and the attractiveness of Chinese products is becoming stronger Mr. Wu Weiheng, Deputy General Manager of Zoomlion Overseas Company, also praised, "After four years, we are very pleased to meet again at bauma CHINA, a very grand event in the construction machinery industry. We met partners from China and around the world at the exhibition, and through this exhibition, we deepened our exchanges with the industry and expanded our circle of friends
International companies including Caterpillar, Wirtgen, Manitou, Manitowoc, BMW, Anmai, Skechers, Eurizon, Heidelberg, and Herrenknecht also competed to debut, bringing multiple new products and technologies for the Asia Pacific and Chinese markets. The constantly expanding international "circle of friends" of bauma CHINA indicates that technological innovation in China's construction machinery industry cannot be separated from the world, and the development of the world's construction machinery industry increasingly requires China.
Mr. Yang Chengjian, Senior Vice President of Caterpillar Global, said at the on-site press conference, "bauma CHINA has provided us with a great platform to showcase innovative product services and solutions for the present and future to the industry." Mr. Song Gongcheng, President of BMW AG (China), happily stated, "Localization is the best internationalization. We have always regarded China as an important global market, and our participation in this year's exhibition exceeded expectations. We also signed many cooperation agreements on site
Sustainable development is one of the core topics of this exhibition, and "new energy" and "digital upgrading" have become new growth points for the upgrading of the construction machinery industry. Driven by the "dual carbon" target, China's construction machinery industry is accelerating into a new stage of high-end, intelligent, and green development, breaking away from the path dependence driven by domestic investment and moving towards the world, ushering in huge opportunities.
Numerous exhibitors showcased a series of "global firsts" on site, including the world's largest tonnage rotary drilling rig, the world's largest tonnage electrically driven horizontal directional drilling rig, the world's first mining hybrid excavator, the world's highest self-propelled straight arm high-altitude work platform, the world's largest tonnage articulated crane, and the world's first hydrogen energy pump truck. From hybrid, electric to hydrogen energy and other new energy equipment, new products are emerging one after another, and the exhibits have been upgraded from a single electric product to a full range and full lifecycle solution at this exhibition.
This year's bauma CHINA exhibition has set up a special theme of "New Energy Technology", successfully attracting battery and supporting enterprises such as CATL, Freddie Battery, and Boreton to appear on the same stage, further promoting cross-border cooperation between new energy enterprises and construction machinery manufacturers, and fully empowering the green and high-quality development of construction machinery. Mr. Jiang Yuwei, Director of Heavy Truck and Construction Machinery Solutions at CATL New Energy Technology Co., Ltd., introduced, "The scale of this bauma CHINA exhibition is very large. We have contacted many overseas visitors at the exhibition, and customers are very optimistic about the electrification and green transformation of construction machinery.
At the same time, this exhibition held multiple concurrent thematic forums, focusing on cutting-edge hot topics such as "new energy storage", "international market competition", "mechanical standardization" and "main distribution coordination". Industry experts, scholars, benchmark enterprises and users were invited to jointly explore, analyze development shortcomings, look forward to future directions, and provide more insightful new perspectives for the diversified transformation of the industry.